Performance marketing is a digital marketing and advertising strategy in which retailers only pay for results. Whatever is decided upon by the brand and agency is the outcome. Potential outcomes could include but are not limited to, new leads, clicks, bookings, sales, app downloads, and more. Therefore, using performance based marketing is ideal for retailers..
We are very well aware of the deadly virus COVID-19 as it is not a new topic to discuss. People are highly affected by its prevalence all over the world. Although we are a part of this fast-paced world with uncountable technologies and advancements in softwares, we still cannot adapt to the changes that have..
Paid and organic are the two methods for increasing brand awareness, website traffic, impression, sales, and leads. But what are the distinctions between them, and which is best for you? Let us go over the fundamentals of paid and organic advertising and the benefits and drawbacks of each. But first, let us look into organic..
